How to Build an Audience and Get Recognized for Your Cooking Videos

Cooking is one of the most-watched categories in video, which makes standing out tough. LYKSTAGE helps you reach more viewers, build a loyal audience, and get recognized for your recipes — across mobile, web, and Connected TV.

The challenge

Why great recipes are hard to get seen

Cooking is a hugely popular category, so even a brilliant recipe can be hard to surface in a crowded feed where reach depends on an algorithm. Wonderful work goes unseen before the right home cooks ever find it. To grow, you need a platform that puts your videos in front of new audiences and keeps working for you over time. On LYKSTAGE, the content people actually watch gets surfaced, so quality rises to the people most likely to cook along.

How it works

Three steps to grow your cooking audience

01

Create Your Channel

Set up your LYKSTAGE channel in minutes and make it the home for all of your cooking videos.

02

Upload Your Content

Add your recipes and cook-alongs in full quality — no short-clip ceiling, so every step plays the way you intended.

03

Grow Your Audience

Get discovered across mobile, web, and Connected TV. Because LYKSTAGE surfaces the content people actually watch, strong recipes rise and get recognized, turning new viewers into loyal fans.

Watch everywhere

Your recipes, on every screen

LYKSTAGE is available on 8 device types, so your viewers can follow along wherever they are — including right on the kitchen TV.

iOS Android Apple TV Roku Android/Google TV Samsung TV LG TV Amazon Fire TV
25,000+
creators on LYKSTAGE
2M+
people have experienced LYKSTAGE
8
device types, incl. Connected TV
Your audience is waiting

Join 25,000+ Creators on LYKSTAGE

Start your channel free and give your cooking videos the audience they deserve.

Join LYKSTAGE — Free
Questions

Cooking creators ask

How do I build an audience for my cooking videos on LYKSTAGE?

Create your channel, upload consistently, and share your link. LYKSTAGE puts your cooking videos in front of new viewers across mobile, web, and Connected TV, and its watch-time-based discovery means the recipes people choose to keep watching are the ones that get surfaced and recognized.

How is LYKSTAGE different from other platforms for cooking creators?

Cooking is one of the most popular categories in video, which makes standing out hard. LYKSTAGE is creator-first: a real channel home for your catalog, discovery that helps new fans find you, and reach across every screen, powered by a watch-time model that surfaces what viewers actually watch.

Can people watch my cooking videos on a TV with LYKSTAGE?

Yes. LYKSTAGE is available on 8 device types — iOS, Android, Apple TV, Roku, Android/Google TV, Samsung TV, LG TV, and Amazon Fire TV — so viewers can follow your recipes on the big screen while they cook, not just on a phone.

Is it free to start a cooking channel on LYKSTAGE?

Yes. Starting your channel on LYKSTAGE is free. You can create your channel, upload your content, and begin building an audience at no cost.

How does LYKSTAGE help my cooking videos get recognized?

LYKSTAGE uses a patented watch-time model built around real engagement: the recipes people sit and cook along with are the ones that get surfaced and recognized for the attention they attract.

LYKSTAGE — a creator-first video platform available across mobile, web, and Connected TV.

How to Build an Audience and Get Recognized for Your Cooking Videos | LYKSTAGE