Building a Big Brand: Gen Z, Packaging & Influencer Marketing

Suyash Saraf joins Raj Shamani on episode FO494 to break down exactly how to build a big brand in today's competitive landscape, covering Gen Z consumer behaviour, the power of smart packaging design, and how to leverage influencer marketing for maximum reach and impact. From understanding what younger audiences really want to crafting packaging that sells on shelves and social media, and choosing the right influencers to amplify your brand story, this conversation is packed with actionable insight for founders, marketers, and entrepreneurs looking to scale. #BrandBuilding #InfluencerMarketing #GenZMarketing #RajShamani #Entrepreneurship #Lykstage #LykstageVideo #LykstageCreator #LykstageCommunity